TECH SUPPLIER Nov 2019 - Market Perspective - Doc # EUR145638819

European Internet of Things Use Cases: A New Business Outcomes "Obsession" Era

By: Andrea SivieroResearch Manager, European Industry Solutions, Customer Insights & Analysis, Anders ElbakResearch Director, Giulio RaffaeleSenior Research Analyst, Phevos SkalidisResearch Manager, Maggie SlowikSenior Research Analyst


This IDC Market Perspective provides an overview of the current maturity level of IoT across European industries. It also analyzes the leading IoT use cases for European organizations, taking a deep dive on some of them across different evolutionary stages and identifying European real-life examples.

"It is now time for European IoT adopters to show if IoT will remain a nice-to-have geeky experiment that adds a smart glaze to usual business or if they are ready to scale up their IoT initiatives, steering toward a companywide IoT-driven digital foundational disruption," said Andrea Siviero, IDC European Internet of Things Practice Lead. "In this context, the IoT adopter paradigm is tipping over from a discrete technology focus to a use-case and business-outcome 'obsession', where, from advanced use case objectives, end users work back across easier intermediate horizons to pinpoint technology needs."



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