TECH SUPPLIER Jul 2020 - Market Presentation - Doc # EUR146638120
Consumer Strategies of European Telcos
By: John DelaneyAssociate Vice President, European Mobility, Martina KurthAssociate Vice President, Bruno TeytonResearch Director, EMEA Telecommunications and Networking, Dusanka RadonicicSenior Research Analyst, Telecoms & Networking, James EibischResearch Director, EMEA Telecoms and Networking, Rosalind CravenResearch Manager, EMEA Mobility
This IDC Market Presentation outlines the consumer market strategies of 12 leading European telcos in their home countries: A1, BT, Deutsche Telekom, KPN, Orange, Proximus, Swisscom, Telefónica, Telenor, Telia, TIM, and Vodafone. Each profile covers go-to-market strategy, digital transformation, customer experience, service portfolio, and pricing/bundling.