TECH BUYER Feb 2018 - IDC MarketScape - Doc # US42727817

IDC MarketScape: Worldwide Manufacturing Customer Experience Systems Integration 2018 Vendor Assessment

By: Heather Ashton


This IDC Manufacturing Insights report uses the IDC MarketScape model to provide an assessment of 11 service providers participating in the worldwide customer experience in manufacturing IT systems integration market. This IDC MarketScape is an evaluation based on a comprehensive framework and a set of parameters that assesses providers relative to one another and to those factors expected to be most conducive to success in a given market during both the short term and the long term.

"With the rise of customer centricity and the increasing urgency for manufacturers to deliver their customers, whether they are businesses or consumers, an engaging experience, manufacturers are increasingly seeking out IT service providers to help transform their separate customer management systems and digital channels into holistic system for managing and optimizing the customer relationship. This is certainly a market in which early movers will gain competitive advantage," says Heather Ashton, research manager for IDC Manufacturing Insights' Service Innovation and Connected Products Strategies Practice.



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