TECH BUYER Oct 2019 - IDC MarketScape - Doc # US44118519

IDC MarketScape: Worldwide Analytics for Business Operations Services 2019 Vendor Assessment

By: Alison CloseResearch Manager, Digital Business Operations and Analytics Services

Abstract

This IDC study presents a vendor assessment of analytics services for digital business operations through the IDC MarketScape model. This assessment discusses both quantitative and qualitative characteristics that explain success in the ecosystem. This IDC MarketScape covers a variety of vendors participating in the space. The evaluation is based on a comprehensive and rigorous framework that assesses vendors relative to the criteria and to one another and highlights the factors expected to be the most influential for success in the market during both the short term and the long term.

"While data management, ingestion, and governance are still inherently important, buyers of analytics services are looking to understand and adopt intelligent automation capabilities that can bring in new efficiencies and improved processes. Providers will need to invest in platforms, partnerships, and IP to bring more intelligent solutions to the playing field, which will also require a revamping of the skill sets needed to support these initiatives," says Alison Close, research manager of Digital Business Operations and Analytics Services.


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