TECH SUPPLIER Sep 2019 - Market Analysis Perspective - Doc # US44445019
Market Analysis Perspective: Worldwide Digital Strategy and Agency Services, 2019
This IDC Market Analysis Perspective (MAP) provides a general overview of buyer needs and provider requirements for the digital strategy and agency services market. It provides insights into client business needs and spending priorities, gives general client feedback on agency and digital strategy services, and summarizes IDC's worldwide forecasts for digital agency services and (separately) for digital strategy consulting services. It also provides IDC's essential guidance for competing effectively in these markets.