TECH SUPPLIER Nov 2019 - Market Share - Doc # US44477719

Worldwide Digital Asset Management Software Market Shares, 2018: Accelerating Content Velocity for Digital Experience

By: Melissa WebsterProgram Vice President, Content and Digital Media Technologies

Abstract

This IDC study contains vendor shares for the digital asset management software market for 2016–2018. It includes commentary on growth of the market and emerging trends and provides actionable advice for technology suppliers.

"The digital asset management software market grew 12.8% in 2018," said Melissa Webster, program vice president, Content and Digital Media Technologies at IDC. "The need to create, manage, and distribute increasingly large numbers of assets to support today's omni-channel digital experience continues to drive growth in this market."


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