TECH BUYER Oct 2019 - IDC FutureScape - Doc # US44643119
IDC FutureScape: Worldwide Digital Business Models and Monetization 2020 Predictions
By: Mark ThomasonResearch Director, Rivka Gewirtz Little, Jordan JewellResearch Manager, Digital Commerce and Enterprise Applications, Christopher Lee MarshallAssociate Vice President, Marta Muñoz Méndez-VillamilResearch Director, IDC EMEA, Aaron PolikaitisVice President of Research, Vendor Sourcing and Management, Zachary RabelSenior Research Analyst, Lynne SchneiderResearch Director, Data as a Service, Karl WhitelockResearch Vice President, Communications Service Provider Operations & Monetization
This IDC study highlights key trends in digital business models and monetization technology adoption and presents the top 10 predictions and key drivers for the next five years.
"As the pace of digital innovation quickens, so does the need for applications to efficiently monetize products and services at the speed of cloud. Predictions highlighted in this IDC FutureScape outline some of the new platforms, applications, and automation capabilities, which will enable businesses to not only keep up with business but also lead with data-driven confidence," said Mark Thomason, research director, Digital Business Models and Monetization at IDC.
Communications Service Provider Operations and Monetization , Data as a Service , Digital Business Models and Monetization , Digital Commerce , European Internet of Things Ecosystem and Trends , Industry Clouds, Solutions and Technology Verticalization Strategies , Worldwide Payment Strategies