TECH BUYER Jun 2020 - IDC MarketScape - Doc # US45353319
IDC MarketScape: Worldwide Configure Price Quote Applications for Commerce 2020 Vendor Assessment
This IDC study provides an assessment of the primary CPQ application vendors for B2B digital commerce use cases. The study also discusses what criteria are most important for companies to consider when selecting a system.
"B2B buyers have come to expect better commerce experiences when they purchase products and services online. As a result, many B2B organizations have turned to CPQ applications to automate their sales processes while also delivering self-service product configuration, quoting, pricing, and checkout," says Jordan Jewell, research manager of IDC's Digital Commerce program. "As a result, CPQ applications are considered an essential tool in sellers' arsenal but selecting the right vendor to partner with is no easy task, as there isn't a one-size-fits-all CPQ application. The right CPQ applications should provide organizations with a competitive advantage when selling online and be flexible enough to support different kinds of products and commerce business models in the years to come."
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