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TECH BUYER Sep 2019 - IDC PlanScape - Doc # US45441419

IDC PlanScape: Retail Merchandise Operations Management Solutions

By: Jon DukeResearch Vice President, Retail Insights

Abstract

This IDC PlanScape outlines a framework for merchandising and IT leaders in retail organizations to better understand and communicate the need for revisiting their investments in the critical foundational system for retailers — merchandising operations management.

"The complexity of experiential retail — the speed and seamlessness of experience demanded by today's consumer combined with prevalence of legacy merchandising systems across the industry — means that many retailers are limiting their ability to deliver optimal experiences for their customers while burdening their teams with inefficient workarounds and ineffective processes. Revisiting foundational merchandising operations management systems unlocks efficiency and innovation across the organization and can help a retailer move along the digital transformation journey faster," states Jon Duke, vice president of research, IDC Retail Insights.


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