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Abstract

The IDC Service Provider Pulse delivers quarterly insights into the requirements of cloud service providers — focusing on evolving business models, emerging product and service offerings, and providers' own investments in technology. The insights generated help technology vendors target their markets more effectively (sell to/sell with/sell through), provide guidance for developing new solutions based on ongoing intelligence (investments, behaviors), and improve their sales strategies and messaging as business and product trends evolve.

The survey findings provide a PowerPoint chart for the results of each question in the 3Q18 survey of 500 IT leaders and line-of-business executives at tier 2 and 3 cloud service providers across North America, EMEA, and APAC. The 3Q18 findings should be used in conjunction with the IDC Service Provider Pulse 3Q18 Quarterly Summary (IDC #EMEA44965719, April 2019) as well as the IDC Service Provider Pulse 3Q18 Banner Book (sent directly to clients).


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