Abstract

This IDC study presents a forecast of residential multichannel pay TV subscribers for the cable, satellite, and telco TV segments in the United States through 2023. Forecast segmentation reflects the three major market segments: cable, satellite, and telco TV services.

"IDC believes that the U.S. cable, satellite, and telco TV providers will continue to experience subscriber erosion during the forecast period as household penetration of residential services dips to under 52%," said Greg Ireland, research director, Multiscreen Video at IDC. "New over-the-top video services known as 'virtual pay TV' that compete directly with traditional pay TV will cause accelerated subscriber erosion during the forecast period. Cumulative erosion of the subscriber base across cable, satellite, and telco TV during 2019–2023 is forecast to top 20 million."

Coverage