TECH SUPPLIER Jul 2020 - Market Share - Doc # US45918220

Worldwide Collaborative Applications Market Shares, 2019: Collaboration Brings Connectedness, Intelligent Results

By: Wayne KurtzmanResearch Director, Social and Collaboration


This IDC study examines the vendor revenue performance in the overall collaborative applications market for 2019.

Collaborative applications are the connective tissue that connects and informs workers of the digital enterprise. They enable people to converse, meet, and work in real time in groups centered around projects, not org chart silos. When integrated with other IT stack solutions, more work gets streamlined while creating an environment for new ideas to surface and be implemented. Enterprises must recognize the value of extending collaboration to partners and customers, especially those that seek to partner with select suppliers, not just purchase from them.

"The collaborative software market grew by almost 19% in 2019, its third year of double-digit growth," according to Wayne Kurtzman, research director, Social and Collaboration at IDC. "Collaborative applications transform how enterprises engage with employees, partners, and customers. New digital applications that helps people collaborate from anywhere is the new norm. When paired with a culture of collaboration, it becomes characteristic of a digitally transformed business. This is now mandatory in a post-pandemic world."



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