This IDC Special Study reviews opportunities and challenges for vendors in the quickly evolving AI-powered visual search space. This document focuses on three key aspects: how the application of AI and machine learning is advancing visual search capabilities, real-world products and use cases for AI-powered visual search, and considerations for vendors looking to incorporate visual search into their offerings.

"In past decades, any user who wanted to find visual content had to rely on text-based search, typically limited to simple keyword queries of an image's surrounding descriptive text, alt text, and/or metadata," said Hayley Sutherland, senior research analyst, AI Software Platforms at IDC. "Today, innovations from across artificial intelligence fields like NLP, computer vision, machine learning, and deep learning are enabling new and improved visual search capabilities."


Subscriptions Covered

Artificial Intelligence-Enabled Search 2019

Companies Covered

IBM, Amazon Web Services Inc., Impira Inc., Idée Inc., Clarifai, Inc., ViSenze Pte Ltd., Google LLC, Microsoft Corporation

Regions Covered


Topics Covered

Cognitive/artificial intelligence, Search and discovery, Search indexes, eCommerce


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