This IDC Market Glance outlines the collaborative innovation market for 2Q20. As innovation, R&D, and engineering is a team sport that requires a cross-discipline team (internal and external) working across multiple business processes, and systems, the "collaborative innovation" market encompasses a wide range of technology and service providers. Innovation does not mean only ideation, design, and new products and services; innovation takes place not only in design, R&D, and engineering certainly but also in manufacturing, supply chain, sales, marketing, and services. There are multiple tools and platforms that need to be in place to enable innovation to happen across an organization, from ideation, design, and development to manufacturing, delivery, and optimization of products and services. With that as a backdrop, our definition of collaborative innovation consists of the following segments:
- Early stage development, including ideation, product planning, product portfolio management (PPM), and digital innovation marketplaces — a new segment that is evolving rapidly as manufacturers begin to take a service-oriented approach to collaborative innovation
- Design and virtualization, including virtual design, simulation, formulation, and software development, as well as augmented reality (AR) and virtual reality (VR)
- Product innovation platforms, including those from PLM and ERP providers
- Service providers, which provide design thinking and strategic consulting, as well as R&D and engineering services
- Commercialization, including product information management (PIM) and team collaboration web platforms
- Social communities, including social media, crowdfunding, and crowdsourcing
In IDC's 2019 Product and Service Innovation Survey, we asked what manufacturer's business priorities would be in the next three to four years. The top 3 answers are improve sales and revenue generation, expanding to new markets, and improving the speed and success rate of product innovation. Also critical is connecting multiple domains across the organizations that need to work together on innovation, R&D, and engineering initiatives — increasingly (accelerated by the recent COVID-19 pandemic) within cloud infrastructure and applications for speed, efficiency, and flexibility to meet market need and disruption.
This will be challenging to achieve — however there are multiple tools, technologies, and platforms available that can help manufacturers expand the scope of innovation and achieve these goals, as outlined in this Market Glance on collaborative innovation.
Instagram Inc., Bamboo Rose LLC, Atos S.A., EnterWorks, Inc., Patexia Inc., Tech Mahindra Limited, ESI Group SA, TIBCO Software Inc., Odoo SA, Planview, Inc., GitLab B.V., Google LLC, Inspirage LLC, inRiver AB, Mentor Graphics Corporation, Atlassian Pty Ltd., Workpoint LLC, Geometric Limited, Microsoft Corporation, HYPE Softwaretechnik GmbH, PropelPLM, Inc., Altium Ltd., Sina Corporation, Syndigo LLC, Informatica Corporation, Radius Innovation & Development, Confluence Technologies, Inc., Facebook, Inc., DXC Technology Co., GoFundMe Inc., LinkedIn Corporation, IdeaWake, Sopheon PLC, SAP SE, Skype Inc., Cadence Design Systems, Inc., Innosight Holdings LLC, IFS AB, HeroX, CSC, Inc., JIRA LLC, Viamedici Software GmbH, HCL Technologies Limited, HP Inc., YAMMER, INC., ON24 Inc., Twitter, Inc., Imaginatik plc, GIT Holdings, Selerant, NEO Team, Indiegogo Inc., Dassault Systemes SE, Nexus AG, YouTube Inc., Lectra SA, Aras Holding AS, OVO Ltd, WEBEX, INC., Adobe Systems Inc., Akeneo SAS, frog design Inc., MSC.Software Corp., Luminary Labs LLC, IBM, Arena Solutions, Inc., Salsify Inc., ProdPad, Serena Software, Inc., Strategyn, LLC, Epicor Software Corporation, Qmarkets, Synopsys, Inc., Wipro Limited, Cognizant Technology Solutions Corporation, INNOVATION LABS LIMITED, Agilo Software, GmbH, Hexagon AB, Infor, Inc., IQMS, LogMeIn, Inc., Oracle Netsuite, Linden Research Inc, LeverX Int., OpenText Corporation, Oracle Corporation, Accenture plc, WhatsApp Inc., ANSYS Inc., Tencent Holdings Limited, Kalypso LP, Cisco Systems, Inc., Stack Exchange, Inc., PTC, Inc., Zoom Video Communications Inc., Crowd Supply Inc., Infosys Limited, Deloitte LLP, IDEO LIMITED, Tongal Inc., GitHub Inc., Kickstarter, Inc., JetBrains s.r.o., Salesforce.com, Inc., Slack Technologies, Inc., Patreon, Inc., ALTAIR Inc., Riversand Technologies, Inc., IDEO Inc., Capgemini Services SAS, Viima Solutions Oy, Centric Software, Inc., Zuken Inc., WeChat, Diota, Stibo A/S, Gerber Technology LLC, IdeaConnection Ltd., Tata Consultancy Services Limited, InnoCentive, Inc., Kaggle, Inc., Aha! Labs Inc., ProductPlan LLC, Appirio Inc., Baidu, Inc., L&T Technology Services Ltd., Siemens AG, Autodesk, Inc., Brightidea, Inc., QAD Inc., Plex Systems, Inc., Trello Inc.
Application development software, Augmented and virtual reality, Cognitive/artificial intelligence, Collaborative applications, Engineering applications, Enterprise resource management applications, IT consulting services, Project and portfolio management, Social networking