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07 Jun 2017

New IDC MarketScape Assesses North America Mobile Banking and Payments Vendors

Report provides critical insight into choosing right partner to deliver world class mobile experience

FRAMINGHAM, Mass., June 7, 2017 – IDC Financial Insights today announced the availability of a new IDC MarketScape report, IDC MarketScape: North America Mobile Banking and Payments 2017 Vendor Assessment (Doc #US40830917), that compares the major North American mobile banking and payments software solutions providers and outlines the most important criteria for financial institutions to consider when making a mobile banking investment decision. Nine vendors are evaluated including capabilities from: D + H Banking (utilizing Malauzai technology), NCR's Digital Insight, FIS, Fiserv, Jack Henry and Associates, Inc – Banno, Jack Henry and Associates, Inc – goDough, Kony, Malauzai, and Q2.

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According to Marc DeCastro, research director, IDC Financial Insights, "Mobility is a key component to the overall experience of the retail banking relationship and can no longer be looked at as a defensive strategy by financial institutions. Customers expect, and banks need to deliver, a world class mobile experience. Choosing the right partner is a crucial component of any banks' overall digital strategy and this research provides the foundation for making such decisions."

This IDC MarketScape evaluation is based on a comprehensive framework and set of parameters expected to be most conducive to success in providing mobile banking and payments solutions in both the short term and the long term. When thinking about a new mobile banking solution, IDC outlines what may influence a buyer, including:

  • Look for mobile banking providers that are taking a holistic approach to omni-channel, not just thinking about mobile as a point solution to solve a need. This may have been acceptable in the early days of mobile banking when there were many banks playing rapid catch up to some of the innovators, but today the environment is different and a laid back and myopic approach to mobility is short sighted.
  • Are the products positioned based upon the strategic direction of the institution? Does the bank's management still look at mobile banking as a defensive position or strategic expansion? And how are solutions being built to accommodate?
  • Mobile banking and payment organizations with strong references and continued growth reflect a commitment to focus on the financial institution's business outcomes. This commitment is often demonstrated by a use-case approach to the partner's capabilities, and provides strategic direction with their clients along with input on driving the product road map.

IDC MarketScape criteria selection, weightings, and vendor scores represent well-researched IDC judgment about the market and specific vendors. IDC analysts tailor the range of standard characteristics by which vendors are measured through structured discussions, surveys, and interviews with market leaders, participants and end users. Market weightings are based on user interviews, buyer surveys and the input of a review board of IDC experts in each market. IDC analysts base individual vendor scores, and ultimately vendor positions within the IDC MarketScape, on detailed surveys and interviews with the vendors, publicly available information, and end-user experiences in an effort to provide an accurate and consistent assessment of each vendor's characteristics, behavior, and capability.

For additional information about this report or to arrange a one-on-one briefing with Marc Decastro or James Wester, please contact Sarah Murray at 781-378-2674 or sarah@attunecommunications.com. Reports are available to qualified members of the media. For information on purchasing reports, contact insights@idc.com ; reporters should email sarah@attunecommunications.com.

About IDC MarketScape

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of IT, telecommunications, or industry-specific suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT, telecommunications, or industry-specific vendors can be meaningfully compared. The framework also provides technology buyers with a transparent foundation to allow companies to independently compare the strengths and weaknesses of current and prospective vendors.

About IDC Financial Insights

IDC Financial Insights assists financial service businesses and IT leaders, as well as the suppliers who serve them, in making more effective technology decisions by providing accurate, timely, and insightful fact-based research and consulting services. Staffed by senior analysts with decades of industry experience, our global research analyzes and advises on business and technology issues facing the banking, insurance, and securities and investments industries. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology market. IDC is a wholly-owned subsidiary of IDG, the world's leading media, data and marketing services company that activates and engages the most influential technology buyers. For more information, please visit www.idc-fi.com, email info@idc-fi.com, or call 508-620-5533. Visit the IDC Financial Insights Community at http://idc-insights-community.com/financial.

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