IDC Research Types
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Provides brief overview coverage of what is happening in a market.
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Response to news
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Provides a study and interpretation of the results of a demand- or supply-side survey.
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
On September 17, Verizon Enterprise Solutions (VES) convened its 2018 Industry Analyst Forum in Basking Ridge, New Jersey. In addition to an update on its 5G and business services strategy, the event also saw Verizon unveiled its new marketing ...
On September 20, AT&T announced that it plans to add 1,000 new stores in the United States, adding to the existing 5,300 branded stores. However, according to media reports, the health of traditional brick-and-mortar retail stores has ...
On September 12, Apple launched three new iPhones — the XS, XS Max, and XR — plus a fully redesigned Apple Watch Series 4 at its annual September launch event. Both the XS Max and the new Watch Apple have increased the starting prices, a ...
New services involving 5G-based network slicing will initially involve a hybrid environment consisting of virtual network functions (VNFs) deployed side-by-side with physical network nodes. Real-time monitoring of service-level parameters ...
On August 13, several sources reported that Facebook has acquihired Vidpresso. The terms of the transaction were not disclosed. The acquisition is aimed at augmenting Facebook Live’s viewer engagement features as part of the social network's ...
On Monday, August 20, Fitbit unveiled its latest fitness tracker, the Charge 3. For years, the Charge product line has been one of the company's best sellers and has historically been the test bed for new features on its fitness trackers. ...
At its Unpacked event in New York City on Thursday, August 9, Samsung unveiled the latest addition to its Note series, the Galaxy Note9. Samsung targets the Note line at customers that want the best product that can help them traverse the ...
At its Unpacked event in New York City on Thursday, Samsung unveiled its latest smartwatch, the Galaxy Watch. The new wearable keeps the same industrial design as previous models, gains some shortcuts for notifications and schedules, and ...
Cisco is buying Duo Security for $2.35 billion in cash and assumed equity awards. IDC sees the Duo Security acquisition as part of a perceived Cisco strategy to address security needs in a diminishing network perimeter and an increasingly ...
While the Google Cloud Next '18 event (the company's cloud computing user conference and expo), focused mainly on Google's IaaS and cloud-based artificial intelligence capabilities, the event also highlighted Google's opportunities to establish ...
On Wednesday, August 1, Samsung announced the Galaxy Tab S4, its newest flagship detachable tablet, designed with productivity in mind. The Android-based tablet is a follow-up to 2017's Samsung Galaxy Tab S3 and has added new design and ...
On July 31, Apple announced its FY 3Q18 earnings posting a quarterly revenue of $53.3 billion, an increase of 17% from the previous year but down 13% sequentially. Financial highlights included:
- iPhone shipments totaled 41.3 million, ...
The sheer size and scope of T-Mobile's contract with Nokia underscores the carrier's desire to be a 5G first mover and the belief that moving swiftly to build a nationwide 5G network will drive market share gains and growth. From a network ...
McAfee announced its MVISION Mobile security products on July 17, addressing the mobile threat market by reselling software made by MTM vendor Zimperium. The move is in reaction to growing interest in mobile device endpoint security technologies ...
The world market leader in rugged mobile computing gets even bigger, as Zebra Technologies bolsters its ranks with the addition of rugged device manufacturer Xplore Technologies. Xplore's portfolio of rugged enterprise tablets and 2-in-1 ...
On June 26, identity and access management (IAM) vendor Ping Identity announced the acquisition of API security provider Elastic Beam. The terms of the deal were not disclosed. Following the acquisition, Ping Identity announced the launch ...
Arm introduced its new Cortex-A family member Cortex-A76 at the end of May in San Francisco, California, and later during the 2018 Computex Taipei in early June. Arm claims Cortex-A76 CPU can deliver laptop-class performance with smartphone ...
AT&T's plan to roll out NB-IoT coverage across its North American footprint is an acknowledgement of the competitive progression in the global LPWAN IoT landscape. In the United States, AT&T joins Verizon, T-Mobile, and Sprint by ...
VMware held its End-User Computing (EUC) business unit industry analyst day on June 21 in Boston, where the group's business leaders, product managers, and marketers outlined the company's divisional successes and vision for the enterprise ...
At its 2018 Analyst Event, held on June 13, 2018, Sprint Business articulated a path forward (absent successful completion of the merger with T-Mobile) organized around four broad topics: IoT, 5G, converging product portfolios and sales ...
Creator content is at a categorical legitimacy tipping point. Instagram TV (IGTV) has the potential to be the "nudge," as it fills a long-form video gap in Facebook's "family" of services in what is probably the most logical spot (Instagram). ...
At its annual user conference in Orlando, Cisco announced an expansion of its Digital Network Architecture (DNA) products that allows for application programming interface (API) connections with the company's enterprise network management ...
Cisco is acquiring July Systems, which has developed technology in the field of location-based services. Cisco will integrate July Systems' Proximity MX platform to enable enhanced location tracking in its Meraki WiFi solutions.