IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
This IDC Survey Spotlight looks at key Internet of Things (IoT) adoption trends identified in IDC's latest Middle East, Turkey, and Africa (META) CIO Survey. The survey, conducted in early 2019, captured the key business challenges and technology ...
This IDC Survey Spotlight highlights and analyzes the challenges organizations in Asia/Pacific (excluding Japan) (APEJ) face in delivering great customer experiences.
The survey results are tabulated from IDC's annual 2019 ...
This IDC Market Analysis Perspective provides detailed information on Canadian customer adoption and spending on managed cloud services. IDC views managed cloud services as an extraction view of IDC's technology outsourcing services markets ...
This IDC Survey Spotlight looks at the key Internet of Things (IoT) adoption trends identified in IDC's latest Middle East, Turkey, and Africa (META) CIO Survey. The survey, conducted in early 2019, captured the key business challenges and ...
This IDC Survey Spotlight highlights results from a key question in IDC's Industry IT and Communications Survey: "In what ways are you using or considering using blockchain technologies?" This IDC Survey Spotlight interprets ...
This IDC Survey describes the spending intentions of IT and line-of-business buyers that are using external service providers to assist with digital transformation. Respondents were given the definition of digital transformation as the possibility ...
This IDC Survey includes data from IDC's U.S. Enterprise Communications Survey, 2019.
IDC surveyed approximately 800 United States–based decision makers responsible for network/strategy and operations about their organization's ...
This IDC Survey contains an extract of the results of an end-user study conducted by IDC's Western European Imaging, Printing and Document Solutions (IPDS) Research Group in 2Q19 aimed at gaining insight into the market dynamics related ...
This IDC Survey Spotlight shows data from the Asia/Pacific (excluding Japan) (APEJ) sample of the Cloud Pulse 2019 survey results that are available. Cloud Pulse is IDC's premiere global benchmarking survey, fielded in quarterly, ...
This IDC Survey provides insights into U.S. enterprise adoption of communications platform as a service (CPaaS). IDC surveyed about 800 United States–based decision makers responsible for network/strategy and operations about their organization's ...
The IDC Service Provider Pulse delivers quarterly insights into the requirements of cloud service providers — focusing on evolving business models, emerging product and service offerings, and providers' own investments in technology. The ...
This IDC Survey Spotlight cites data from our 2019 Small and Medium-Sized Business Survey and identifies how IT resourcing, including in-house IT staffing and service provider use, varies in small businesses (<100 ...
This IDC Market Analysis Perspective gives a high-level overview of key industry and technology trends, competitive landscape, IT spending forecasts, and business priorities for the Canadian banking sector.
"The Canadian banking industry ...
This IDC Survey Spotlight discusses IDC's recent survey of enterprise datacenter customers (500+ employees) on 25 attributes of support services ranging from technical expertise of staff to proactive and predictive capabilities to support ...
This IDC Survey reviews data collected in late 2018 in which we polled potential smartwatch owners on what motivates them to own a smartwatch, what features and functionalities they are looking for, and what accessories they are interested ...
This IDC Survey analyzes the adoption of various cloud services in the Canadian federal, provincial, and municipal governments. This IDC Government Insights presentation provides current data on adoption, budget, and life-cycle planning ...
This IDC Survey document contains a subset of 5G-focused results from IDC's 2019 European Enterprise Mobility Survey. The survey provides insight into the 5G awareness and adoption intentions of European organizations. Mobility is ...
This IDC Tech Buyer Presentation offers CIOs actionable guides to IT organizational transformation among three types of stakeholders: direct reports, C-level executives, and line-of-business (LOB) executives. Global IT organizations are ...
This IDC Market Presentation looks at the impact of digital transformation on the wide area network. It analyzes the need for change as organizations embrace 3rd Platform and Innovation Accelerator technologies. It details key technological ...
This IDC Survey Spotlight examines the factors that cause buyers to select one digital commerce software application over another. The data shown in this study comes from IDC's 2019 SaaSPath Survey, which surveyed ...
This IDC Survey helps IT suppliers to better position themselves as strategic partners for European enterprises pursuing digital transformation. Using survey data from 400 enterprises in major European markets, it compares the shift in top-level ...
This IDC Market Glance provides a glance at the type of vendors and providers that make up the precision agriculture market.
This IDC Survey Spotlight examines the business priorities of buyers of change consulting services and the performance of leading change consulting providers. Data comes from IDC's Global Change Consulting Services Buyer Perception Survey, ...
This IDC Survey Spotlight examines types of artificial Intelligence applications being developed by traditional and cloud-native enterprises across all industries in the United States and with 500+ employees. It also investigates if an organization ...
This IDC Survey presentation highlights results from IDC's 2019 U.S. Enterprise Mobile Security Survey about enterprise mobile app security testing software (MAST) adoption and priorities.
"Enterprises using mobile app ...