IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
This IDC Market Perspective examines the top 5 trends to expect in the U.S. mobile market for 2021 and beyond. 2020 was a year like no other, bringing unexpected changes and shifts in the U.S. mobile market. The coming year and beyond will ...
This IDC Perspective discusses IDC's European Healthcare Executive Digital Forum, held on November 27, 2020, as a virtual event. It summarizes key takeaways from keynotes and breakout sessions during the event.
"Priming the future ...
This IDC Perspective discusses the power of AI/ML-powered marketing solutions for transforming customer experiences and supporting superior business outcomes. This document spotlights how Adobe Sensei incorporates into Adobe Experience Cloud, ...
This IDC Perspective predicts that the next 10 years will determine how demand for wellbeing products and services will change, and the degree to which individuals and organizations will be free and empowered to choose when, where, and how ...
This IDC Market Note summarizes key messages from KPN's annual Industry Analyst Day for its Business division on October 8 and corporate strategy update on November 24. It also provides IDC's perspective on both events.
本調査レポートは、国内データエコシステム市場およびIoT市場において2021年に起きると予測する主要な10項目と、それらに対応すべくベンダーがどのようなアクションを取るべきかについてまとめたものである。企業がIoTデータや、基幹系システム／業務システムに蓄積されるデータなど、企業内部におけるさまざまなファーストパーティデータを、外部のセカンドパーティ（協業先の組織）／サードパーティ（協業先以外の外部組織）データと掛け合わせ、新たなビジネスモデル／収益モデルを創出すべく形成するステークホルダーの集合体を「データエコシステム」と定義している。ベンダーは、データエコシステムを取り巻く、法規制の変化、データ流通基盤技術の変化、期待されるソリューション像の変化、ステークホルダー間の関係性の変化、個人／企業の意識の変化など、さまざまな変化に対応する必要があるとみられる。
IDC ...
This IDC TechBrief discusses the adoption and integration of digital technologies into mental health care plans. Digitally enabled mental health technologies can greatly support access to mental health care, enable care continuity, and improve ...
This IDC Market Perspective examines the features and advantages that 5G brings to AR for field service workers. In the search for turnkey use cases for 5G, augmented reality is frequently discussed as one of the top near-term opportunities ...
This IDC Perspective discusses COVID-19's effect on AI spend in the Canadian healthcare system. Process- and workflow-specific AI solutions drive monetarily quantifiable benefits right now by utilizing the existing healthcare IT infrastructure. ...
This IDC Market Perspective examines a few key trends that will define 5G in the coming 12 months. 2020 was the year that 5G deployments began to reach critical mass in many countries, despite the COVID-19 pandemic. As we move to 2021, 5G ...
This IDC Market Perspective looks at the current state of the AR/VR market, its applications, and its impact on the Global DataSphere today and in the future. Key challenges and opportunities in deploying AR/VR are identified and discussed.
"Image ...
This IDC Market Perspective provides an assessment of the current market momentum seen across the leading U.S. over-the-top (OTT) streaming video service providers. Services include on-demand OTT offerings and virtual pay TV services known ...
This IDC Perspective analyzes how apparel, footwear, and homeware retailer N Brown Group PLC upgraded its legacy retail commerce platform by leveraging a strategic partnership with IT services and consulting firm TCS. The program, which ...
This IDC Perspective provides analyst insights on the growing importance of eCOAs, especially in the post-COVID-19 world. Despite the world being hit by a horrific pandemic, the pharma and biotech industry has risen to the occasion and leveraged ...
本調査レポートは、在宅勤務の現状と今後の展望、在宅勤務でセキュリティを確保しながら生産性を維持し、かつ協働作業を円滑に進めるために導入が進むアプリケーション、そして新型コロナウイルス感染症（COVID-19）の感染拡大とは関係なく効率的な働き方に貢献するアプリケーションなどの導入状況、今後の投資予定について、Webアンケート調査や取材の結果に基づいて考察している。IDC Japan PC、携帯電話＆クライアントソリューションのグループマネージャーである市川 和子は、「ITサプライヤーは、ネクストノーマル時代に成功し続けるために事業の基盤となる人事制度や働き方の変革を目指すユーザー企業をテクノロジーで支援すべきである」と述べている。
...This IDC Market Perspective provides insight on enterprise application spending in 2021. Enterprise application vendors are sitting on a gold mine for 2021 if they have paid attention and moved to a modern, modular, and transformational ...
This IDC Perspective video series episode explores how students and their families are adjusting to the new normal of hybrid, remote, and increased virtual education options in response to the COVID-19 pandemic. Watch as IDC President, Crawford ...
This IDC Perspective video series episode reviews the impact COVID-19 had on industry's focus on digital transformation and ongoing recovery efforts and areas of focus. Watch as IDC President, Crawford Del Prete; Chief Research Officer, ...
This IDC Market Perspective video series episode examines the results from IDC's groundbreaking survey on virtual meetings and conferences in the COVID-19 era and what the results mean for technology vendors and sponsors. Watch as IDC President, ...
This IDC Market Perspective video series episode identifies the five stages of enterprise recovery in the wake of the COVID-19 pandemic. Watch as IDC President, Crawford Del Prete; Chief Research Officer, Meredith Whalen; and Chief Analyst ...
This video is the first in IDC's "Candid Conversations on Moving from Crisis to Recovery" series, where IDC's executives and senior research leaders explore the ways technology supports business recovery and resiliency, especially in response ...
This IDC Market Perspective video series episode explores China's governmental and corporate response to the COVID-19 pandemic and China's progress along the five stages of enterprise recovery. Watch as IDC President, Crawford Del Prete; ...
This IDC Market Perspective video series episode investigates the critical roles cloud platforms are playing in enterprises' crisis response and recovery efforts. Watch as IDC President, Crawford Del Prete; Chief Research Officer, Meredith ...
This IDC Market Perspective video series episode explores the challenges small and midsize businesses (SMBs) are facing in this economic downturn and what these businesses need to survive. Watch as IDC President, Crawford Del Prete; Chief ...
This IDC Market Perspective video series episode reviews the transformational technologies and policies supporting safer return-to-work initiatives. Watch as IDC President, Crawford Del Prete; Chief Research Officer, Meredith Whalen; and ...
This IDC Perspective video series episode explores how retailers can close their digital transformation gaps and capitalize on changing customer expectations as the major holiday shopping season approaches. Watch as IDC President, Crawford ...