IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
本研究报告主要针对2018年数字政府大数据市场的市场规模、厂商竞争态势、技术发展趋势以及场景化的最佳实践等维度进行体系化的研究。
"数字政府建设尚未形成规模化、可复制的大数据平台服务与应用场景创新，尤其是在数字政府1.0时代，以Hadoop技术栈为主建设的大数据管理平台覆盖了国家级与多数省级市场，其主要功能在于提供分布式的数据存储。数字政府2.0时代，政府大数据基础平台建设逐渐融合Hadoop、GreenPlum、Spark等多元大数据技术，开始以业务导向为主，促成场景驱动技术选型。同时，基础平台在原本技术门槛高的基础上又融合了日益复杂的技术生态，使得基础平台市场趋近集约化。随着省级大数据基础平台部署基本覆盖，面向数据本身的管理与治理市场还处于大规模的人力投入阶段，相对较离散，正是技术颠覆的最佳发力点。"IDC政府行业与智慧城市研究组研究经理詹墨磊表示。
...本报告为您洞察三大问题：
- "智能+"时代园区发展面临的主要挑战是什么？
IDC认为园区数字化转型主要面临四个层面的挑战，一是慢全球化与经济下行压力越来越大；二是招商同质化带来的新兴科技产业招商困难；三是园区运营方如何帮助园区企业不断发展壮大；四是如何持续打造高质量的营商环境。
- "智能+"时代园区发展的主要商机在哪里？
IDC认为园区发展有五个维度的发展商机，一是产业视角下的数字经济发展；二是资本视角下的内外资并重；三是企业视角下生态龙头企业与高成长企业并重；四是大力发展夜间经济；五是面向基于空间流量的精细运营。
- "智能+"时代园区转型升级的主要策略是什么？
IDC认为园区数字化转型核心策略主要有六点，一是打造独特的愿景与文化；二是制定战略规划与路线图；三是加大数字化服务投资；四是打造个性化精准的政策；五是探索流量变现的商业模式；六是变革组织架构与考核体系。
IDC副总裁武连峰先生表示："传统产业智能化建设是数字化转型2.0时代的必然发展趋势，新时代下园区的数字化建设与运营正迎来新的发展高峰。在数字技术逐步成熟、数字技术获取度逐步降低的背景下，园区数字化建设重点正在从IT基础设施、烟囱式应用建设转向能够直接促进园区业务发展和服务提升的应用建设，其中物联网、人工智能、区块链三项技术将扮演重要角色。建议行业用户和ICT厂商密切关注园区市场的核心建设场景，赢取未来发展先机。"
...本报告旨在从政策、技术发展、产业链、建设与运营模式等维度洞察目前中国智慧城市市场现状，并分析和预测未来的建设热点与发展趋势，以帮助相关企业了解市场机会与挑战，并进行相应的战略部署。
"建设内容方面，智慧城市的建设热点逐渐由集约化的云基础设施、基础网络等扩展到平台即服务（PaaS）平台的建设与升级，诸如大数据、人工智能、物联网、地理信息系统（GIS）等平台的构建逐渐普遍化，从而为未来部署各类智慧应用、实现精细化管理奠定坚实的技术基础。建设地域方面，除了一线、新一线、省会城市等兵家必争之地外，智慧城市建设逐渐向3–5线，乃至县域智慧城市建设下沉，这将带来新的市场空间和项目机会。"——IDC中国政府行业和智慧城市市场分析师祖碧遥表示。
...人工智能的发展在经过近5年的探索后，已经开始渗透到各行各业。未来产业智能化，需要的是将AI能力融入到每个业务环节。阿里巴巴集团云栖大会2019年第一次提出要聚焦AI，深研算法，深挖效率，深入产业，联合生态伙伴实现数据智能。
在最近3年的中国人工智能市场规模中，包括芯片、服务器、存储在内的算力层一直占据超60%的市场份额。华为在2018年发布全栈全场景AI的基础上，2019年发布智能计算产业战略，加大算力层投资力度，并从合作生态、开发者生态入手构建普惠AI。
不仅是华为，2019年以来已有众多巨头厂商大力投资人工智能，发展合作伙伴培养开发者，为用户提供优惠的价格推进普惠AI。可以预见，接下来的2-5年，中国人工智能市场格局、竞争焦点将发生新一轮转变。
2019年8月29日-31日, 世界人工智能大会 (WAIC)在上海召开，人工智能领域科技公司悉数亮相，分享创新成果与进展。8月31日，在由京东集团主办的以 “” 为主题的分论坛上，京东宣布智能供应链入选国家新一代人工智能开放创新平台，并展示了以NeuHub为主要载体的AI技术能力以及在零售、市政、医疗、客服领域的应用。
进入2019年，IDC看到机器学习的应用场景不断扩展翻新。随着市场空间的凸显，越来越多的厂商参与市场竞争。市场参与者不再是初创公司为主，平台级公司凭借人才和资金的投入优势，也快速获得竞争优势。用户端也开始关心不同厂商之间的差异，IDC开展本次研究以帮助用户进行机器学习平台产品的选型。
IDC人工智能高级研究经理卢言霞表示： “尽管深度学习算法的创新速度变缓，但我们相信机器学习的应用将稳步渗透到各行各业的生产系统中。纯技术的创新速度有所放缓，但从技术到产品到商业化应用落地的速度在加快。未来，自动化机器学习也将降低行业用户采用AI的门槛，加速行业企业实现高级别的自动化、智能化”。
...本报告介绍了中国数据即服务市场进展、数据即服务价值链、数据即服务与数据货币化、数据即服务生态体系以及各子市场中的主要玩家，包括AI数据即服务厂商、大数据服务提供商及数据中间商，未来发展前景与趋势和对数据提供商的建议，供技术买家参考。
IDC中国研究经理刘迪认为：“中国数据即服务市场是一个具有潜力但受政策影响较大的市场。无论是数据提供商还是数据集市，高质量的稀缺数据资源都是确保企业核心竞争力的重要因素。在确保数据安全和合规性的基础上，数据的时效性、数据颗粒度和与业务的匹配程度是数据买家主要考虑的因素。”
...IDC 创新者是指年营业额低于$100M、有创新性技术或突破性商业模式的新兴厂商。本报告分析了如下三个提供数据智能化治理的厂商（排名不分先后）：明略数据、普元信息技术股份有限公司和杭州世平信息科技有限公司。
IDC中国研究经理刘迪表示：“企业需要提升对数据智能化治理的重视程度。随着未来多方技术的融合，应用场景的持续增加，数据结构、数据类型的多元化，数据治理的难度和迫切性也会进一步提升。企业应该尽早认识到数据治理对企业的价值，在数据化转型中做好数据准备工作。”
...中国市场2019年对人工智能的期望恢复理性：从计算机视觉市场的风头无他，到自然语言处理类感知智能引起关注；从深度学习的一呼百应，到机器学习的价值逐渐被认知。而速度、精度、可编程性一直是该类应用的核心需求。英伟达在2019年GTC上一方面继续对图像渲染技术推陈出新，另一方面面向不同数据科学负载推出了更多加速方案选择。
本报告介绍了中国大数据市场整体进展、大数据市场的生态构成、各细分子市场的市场现状、主流厂商、相关产品/服务/解决方案、市场策略、各行业大数据应用落地情况、未来发展前景与趋势以及为垂直行业用户提供解决方案的主流厂商，供技术买家参考。
IDC中国研究经理刘迪认为：“中国大数据市场格局初现雏形，技术趋于成熟，但数据壁垒仍然存在，数据价值没有充分发挥出来。未来在多方技术趋于融合，数据空间持续增长的背景下，落地场景将不断创新，数据湖、数据治理或将成为新的技术增长点。”
...IDC创新者是指年营业额低于$100M、有创新性技术或突破性商业模式的新兴厂商。本次IDC创新者研究对第四范式（北京）技术有限公司、同盾科技有限公司、浙江邦盛科技有限公司的金融反欺诈技术及市场应用进行了全面调研。
本研究对2018年至2023年大数据市场规模及增长速度进行预测，从细分子市场、技术领域、垂直行业等多个维度对中国大数据市场进行分析，研究中国大数据市场发展的主要驱动因素和阻碍因素，为技术服务提供商提供若干建议。
IDC大数据研究经理刘迪表示： “未来5年大数据市场将持续增长，由重基础设施向重应用落地转移，随着数据量的增长，数据治理和模型算法将持续受到关注。政府、金融和电信对大数据的投入将保持持续增长的态势，而医疗和新零售将成为下一个对大数据技术投入的新领域。”
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