IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
本报告对中国互联网信息流市场做了系统梳理，涉及信息流市场定义、市场发展环境、产业链构成、典型信息流产品分析、未来展望等内容，并从内容、技术、生态合作等方面提供了相应建议。
“信息流正成为中国互联网市场最重要的内容分发模式，将在5G时代迅速扩展到所有的互联网产品形态，并向万物互联的物联网平台迁移。下一阶段的竞争将成为内容、技术、生态力量的综合比拼。”——IDC中国互联网行业研究经理薛宇表示。
中国公有云服务商在补齐IaaS层能力之后，开始了面向行业面向应用场景的差异化服务的深耕。当前，人工智能应用虽尚未形成稳定的现金流业务，但却日益成为驱动云基础设施资源消耗的至关重要的因素，特别是随着IoT、5G等技术的进一步深入发展，人工智能云产生的价值将进一步凸显。过去三年，中国市场越来越多公有云服务商踏入该领域，凭借资金、人才、长期技术积累和行业实践验证，不断构建其竞争优势，给人工智能云市场带来了更多选择，IDC开展本次研究以帮助用户进行AI云服务的选型。
IDC云服务高级研究经理刘丽辉表示："AI云服务已经成为公有云服务中不可或缺的一部分，我们看到AI云服务已经开始渗透到各行各业，但当前多数案例还是以边实践边优化为主，产品和服务的商业化和标准化程度有待提升。企业客户应做好长期规划，根据自身的数字化基础、IT人员储备、AI应用场景需求等选择易用、稳定、安全的AI云服务，与公有云服务商共同探索，共同成长。"
...本研究报告主要针对2018年数字政府大数据市场的市场规模、厂商竞争态势、技术发展趋势以及场景化的最佳实践等维度进行体系化的研究。
"数字政府建设尚未形成规模化、可复制的大数据平台服务与应用场景创新，尤其是在数字政府1.0时代，以Hadoop技术栈为主建设的大数据管理平台覆盖了国家级与多数省级市场，其主要功能在于提供分布式的数据存储。数字政府2.0时代，政府大数据基础平台建设逐渐融合Hadoop、GreenPlum、Spark等多元大数据技术，开始以业务导向为主，促成场景驱动技术选型。同时，基础平台在原本技术门槛高的基础上又融合了日益复杂的技术生态，使得基础平台市场趋近集约化。随着省级大数据基础平台部署基本覆盖，面向数据本身的管理与治理市场还处于大规模的人力投入阶段，相对较离散，正是技术颠覆的最佳发力点。"IDC政府行业与智慧城市研究组研究经理詹墨磊表示。
...从“互联网+”到“智能+”，政府主导的政策变化的背后，是人们生产和生活方式的又一次迭代，是技术发展的必然趋势。工业互联网是面向工业智能化发展的关键基础设施，是新一代信息技术和制造业深度融合形成的新兴业态和应用模式。本篇报告分析了“智能+”发展的挑战、工业互联网的价值以及实际应用的案例。
“工业互联网是产品服务数据化的前提、是连接获取数据的手段、是分析挖掘价值的工具、是管理控制实施的途径以及商业模式改变的基石。随着技术的不断演进发展和不同参与方的加入，工业互联网将不断赋能“智能+”，助力中国制造向高质量水平发展。”——IDC中国制造业高级研究经理张兰英表示。
...本次研究对中国公有云平台建设市场进行了梳理，对2018年该市场的发展状况进行了详细的分析，其中包括：市场的驱动和阻碍因素、按产品和服务商类型细分的市场规模、对市场变化和热点的解读和分析。此外，本报告还对未来五年（2019年到2023年）中国公有云建设市场的规模和增长情况进行了预测。
"公有云服务提供商作为IT市场的崛起者和创新者，为用户提供丰富的技术、产品、服务以及解决方案，不仅为市场孵化出大量的技术创新型企业，同时也助力中国企业数字化转型迈入2.0阶段。云计算市场走过了初始建设阶段后逐渐进入稳定增长阶段，同时，随着混合云和多云部署备受用户青睐，公有云服务提供商还将不断优化和扩大其在云计算市场的综合竞争力，持续加大对公有云平台的建设和投资。"——IDC中国企业级研究部高级分析师段萌表示。
...本研究报告对中国私有云平台建设市场的整体及其细分市场的发展进行了分析和预测，包括市场现状，市场的驱动和阻碍因素，重大市场变化，以及未来五年中国私有云平台建设市场的规模和增长率。
“虽然在经历了2018年的高速增长后，整体IT市场在2019年呈现增速放缓的趋势，但包括私有云在内的中国云计算市场仍然处于快速发展期，各大云服务供应商正在加速混合云战略落地，各种各样的新产品、新技术和新解决方案将继续推动私有云平台建设市场的创新发展。多云部署将成为企业用户建设其IT基础架构的首要选择，同时，公有云和私有云市场的交叉竞争也将给云计算市场带来新的活力，在改变竞争格局的同时也进一步促进整体市场的发展。对于供应商而言，如何从用户的应用需求这一根本出发，将创新的技术和全面的服务融入在私有云产品中，并以生态构建核心竞争力将成为未来决胜的关键。”——IDC中国企业级研究部研究经理索引表示。
...本报告为您解答中国云计算市场相关的三大问题：
- 市场规模：2018年中国云计算基础设施支出规模有多大？公有云市场规模及增速情况如何？
- 行业分布：中国公有云市场行业分布如何？各行业IT支出中公有云支出比例如何？
- 重点行业应用情况：聚焦互联网、零售、金融、制造、政府五大重点行业，分析了各行业整体公有云应用情况，多云部署情况，应用负载上云情况以及应用软件使用情况。
IDC高级研究经理刘丽辉表示："中国云计算市场从主要聚焦基础设施延伸到聚焦传统业务转型和云原生应用的下半场，无论是从厂商产品和服务的丰富度层面，还是从企业用户应用层面，云计算发展的广度和深度都在与日俱增。当前，公有云市场行业拓展重点正从互联网行业延伸至金融、政府、制造、零售等非互联网行业，公有云服务商应该深入理解不同行业的云应用特点和潜在需求，持续推动产品和服务的迭代优化，真正为企业用户在降本增效、转型创新等方面带来价值。"
...安永亚太区块链峰会对外展示了安永在区块链领域取得的成绩、技术进展以及战略规划，解释了区块链技术如何帮助企业提质降本增效、建设可信体系、构建平台经济，分享了安永区块链在不同行业的落地案例，展现了区块链技术对中国及全球企业数字化转型的价值。
云专业服务是指在企业云环境下提供的咨询、迁移、建设、应用开发有关的IT服务，包含云咨询服务、云迁移服务、云开发服务及云建设服务四大服务分类，对应IT服务定义里的IT咨询服务、系统集成服务、网络咨询与集成服务及定制化软件开发服务。本报告追踪了云专业服务市场的宏观市场趋势、细分市场概况、技术驱动及主要行业用户特点，给出典型厂商的动态，并提出未来发展趋势预测。
"随着云计算在行业中的深度应用，行业客户对于云专业服务的诉求越来越多，更依赖于云专业服务商提供的专业交付以及带来的先进行业经验。云专业服务商作为企业在数字化转型中重要的合作伙伴，在技术、成本优化、人员等多个方面为客户提供最优性价比的上云及用云支持，助力企业转型，深入行业变革。"——IDC云和服务市场高级分析师聂楠表示。
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