IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
智慧园区市场是智慧城市市场的下沉市场之一，也是近三年IDC中国智慧城市和数字政府的研究重点方向之一，IDC认为中国智慧园区市场发展的主要方向如下：
从宏观上看，中国智慧园区建设正在进入快速发展期，2019年数字化投资超过1,600亿元，预计未来三年将增长近20%。一是由于智慧家居和智慧城市的快速发展，智慧园区作为空间视角下的“中段”（几百平方米到几十平方公里），是智慧家居的升级版以及智慧城市的缩小版。二是由于宏观经济变化，产业发展被摆到更重要的位置，而产业的核心是企业，园区是线下企业服务的入口。
从园区业态视角看，IDC研究主要包括8种业态，其中住宅地产园区、商业地产园区、产业地产产业园区、政府主导产业园区四种业态是投资和建设重点方向。IDC预测到2020年，政府产业园智慧园区投资754.3亿元，住宅地产智慧园区建设投资279.6亿元，商业地产智慧园区投资327.6亿元，产业地产智慧园区投资222.6亿元。
从驱动力上来看，不同业态园区建设的驱动力各不相同，但与其他行业数字化转型类似，智慧园区项目更多是“一把手”工程，尤其在地产行业，创始人普遍对数字技术缺少认知、对数字技术如何与运营业务结合存在怀疑，因而“一把手”的思维转型是关键驱动。当然，我们也看到很多地产公司已经走在前列，龙湖成立千丁、万科成立万翼和万睿、越秀与阿里合作、中海与华为的合作等。
从技术应用视角看，智慧园区建设一个方面是“补短板”，园区市场与其他行业的数字化转型相比成熟度较低，如何应用已经成熟的技术，比如云计算、大数据、移动应用等来完善园区的运营是其中一个重要方向，成熟型的园区将出现大量的平台类建设标的。另一个方面是“找创新”，如何通过更创新性的技术，比如无人驾驶、机器人、人工智能（AI）、区块链、物联网、5G、边缘计算等，找到其与园区业务的结合点，实现创新。
在竞争格局上，与传统智慧园区建设不同，此轮智慧园区建设的参与方不仅仅以集成商为主，平台服务商、新技术服务商、运营服务商都在不断切入。尤其是以华为、阿里、腾讯为代表的平台服务商对智慧园区市场关注度提升，将加速此市场发展。另一个值得关注的群体是运营服务商，从资产增值的视角帮助园区拥有方进行技术化手段运营。
本文明晰了智慧园区的研究定义和边界，面向政府产业园区、产业地产园区、商业园区、住宅园区等领域进行了市场投资分析，同时对中国智慧园区未来发展趋势进行了分析。此外，本文还对产业链和最佳实践进行了探究。
IDC中国数字政府助理研究总监闫海伦表示“智慧城市下沉市场一共有三个方向，一是面向智慧交通、平安城市的解决方案下沉；二是面向智慧园区、智慧社区的城市智慧化空间区隔；三是面向中小型城市的整体解决方案下沉。IDC对三个市场都进行了相应的研究，而智慧园区研究是核心关注点。随着线上流量“枯竭”，新的流量在哪里产生？IDC认为，随着5G、物联网（IoT）等技术的落地成熟，个人和企业的需求及行为将可以在园区空间内被充分感知，智慧园区成为线下服务的新流量入口。”
...报告为您洞察四大问题：
- 什么是数字经济：IDC采选业界共识的数字产业化和产业数字化作为数字经济的研究范畴，同时定义数字经济的核心是数字化产品和服务。
- 为什么发展数字经济：数字经济占比大（30%+）、数字经济驱动性强（2倍速GDP）、数字经济提升国家竞争力（数字经济+制造业）、数字经济调整人才结构（80万+AI在客户关系管理领域增加工作机会）是四个发展数字经济的主要原因。
- 数字经济发展趋势如何：政策与资源倾斜加快（8大政府主导科技峰会）、行业数字化转型如火如荼（超过67%的中国千强企业将数字化转型作为公司核心战略）、数字化产业和服务全方位渗透（两倍速传统产品和服务）、新技术不断涌现。
- 如何发展数字经济：深刻理解政策、行业与技术趋势，政府主导营造良好的营商环境，企业和组织整合各类可用资源，企业建立多方共赢生态。
IDC副总裁武连峰先生表示："在数字经济中，数字化产品和服务是核心，而信息和如何使用信息是数字化产品和服务的成功保障。行业用户和ICT厂商必须掌握数字经济的特征并把它们融入业务运营和企业文化的核心，深刻理解未来政策、未来技术、未来生态、未来行业、未来工作的内涵与发展趋势，加速成为数字化原生企业（DNE），这是在数字经济时代实现全方位转型，赢取未来先机的关键。"
...本报告通过对公有云服务提供商、内容分发网络（CDN）专业服务提供商等的直接访谈，以及二手资料研究，分析了CDN服务市场的发展动态和竞争格局，对CDN服务市场的主要服务商进行了研究，并对该领域市场发展提出了一些建议，旨在为公有云服务提供商以及CDN服务商提供参考。
"中国CDN服务市场伴随着互联网时代的成长，把握住难得机遇，得到蓬勃发展。早期进场的传统专业CDN服务提供商积极创新技术，深耕行业场景，布局合作生态；后期强势介入的公有云服务厂商将CDN业务与其公有云业务结合，形成更大的服务优势；双方一起塑造了目前中国的CDN服务市场格局。2018年中国CDN服务市场在政策、资本和云计算产业等多重利好因素的驱动下实现了迅猛增长。在CDN服务市场的领先服务商中，公有云服务厂商占据多数名额，并达到了将近一半的市场份额。预计未来几年，传统专业CDN服务提供商和公有云服务厂商的竞争将会愈发白热化，双方需要把握住5G商用和边缘计算发展带来的业务增长机会，为企业提供真正有价值的增值服务，助力自身从竞争中胜出。"——IDC中国企业级研究部研究经理诸葛兰表示。
...本IDC研究报告通过对2018年ICT市场数据和2019至2023年的市场预测分析，其中包括信息技术（IT）市场和通信技术（CT）市场，揭示了中国ICT市场的动态、关键驱动因素及发展趋势。本报告为IT厂商、电信运营商、IT渠道经销商等提供了决策参考。
“在全社会范围内开展的数字化转型正逐步成为促进ICT市场增长的关键动力，基于云计算、移动应用、大数据、人工智能、物联网等技术应用的数字化转型促进传统产业升级，转型企业业务运行模式和用户参与方式，带动各类ICT产品、软件、IT服务和通信服务的升级和增长。同时新兴技术产业的发展也正在成为拉动ICT需求的重要力量，例如电动汽车、机器人、自助设备等，而未来三到五年中，5G通讯网络的部署和运营将是促进ICT进一步升级发展的关键驱动力，中国ICT市场将会迎来一个新的发展高潮。”——IDC中国行业研究与咨询服务部高级研究经理肖宏亮表示。
...IDC 创新者是指年营业额低于$100M、有创新性技术或突破性商业模式的新兴厂商。本次IDC创新者研究对深圳市联软科技股份有限公司、北京梆梆安全科技有限公司、北京指掌易科技有限公司、北京智游网安科技有限公司、北京易安睿龙科技有限公司的移动应用安全创新技术及市场应用进行了全面调研。
"移动技术快速发展，移动互联逐步成为大众消费、出行、娱乐、办公等方方面面的重要选择。如何在享受新兴技术带来的便利和高效的同时保障移动应用相关数据、权限、业务流程的安全性，成为每个移动应用提供商越来越重视的问题。"等级保护2.0"于5月13日正式发布，其中针对移动终端、移动应用和无线网络部分提出了移动互联安全扩展要求，与安全通用要求一起构成了对采用移动互联技术的等级保护对象的完整安全要求。随着国家监管力度的不断提升，移动应用安全作为快速发展的新兴技术领域，其市场发展必将得到更为有力的促进。"——IDC中国负责IT安全市场研究的研究经理赵卫京表示。
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