IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
This IDC Tech Buyer Presentation discusses the Canadian regionalization of the IDC FutureScape: Worldwide Services 2021 Predictions (IDC #US45374020, October 2020). ...
For companies planning on digital patient engagement initiatives, it is important to closely examine the whole spectrum of use cases to spot the opportunities and the key benefits therein. This IDC PlanScape offers a comprehensive framework ...
This IDC PlanScape provides a road map for hospitality and travel companies to leverage digital transformation strategies to drive seamless, augmented experiences in the appropriate and desired settings, where physical contact with a human ...
This IDC study provides an assessment of 14 vendors participating in digital transformation of sales and marketing processes in the life science industry. Digital transformation is occurring at a rapid pace in life science companies, including ...
This IDC MarketScape assesses the capabilities and strategies of worldwide service providers (SPs) in supporting and collaborating with the retail industry in defining and executing co-innovation strategies. Therefore, we consider the shared ...
This IDC MarketScape identifies the key criteria European education-sector stakeholders need to successfully select a vendor to deliver collaboration applications for all key processes, including pedagogical procedures.
"Stakeholders ...
This IDC study examines the key strategies and capabilities that point-of-sale (POS) software vendors are offering in solutions for the quick-service restaurant (QSR) and fast-casual restaurant segments of the restaurant industry. The research ...
This IDC PeerScape features the five Digital SMB masteries and examples of Asia/Pacific SMBs that applied these masteries in their organizations. "As the region's economies pave a slow and varied path to recovery, Asia/Pacific SMBs continuously ...
This IDC study represents a vendor assessment of the digital evidence management solutions for law enforcement market through the IDC MarketScape model.
"By leveraging a secure, open digital platform embedded in the digital investigation ...
The IDC study provides a visual representation of the process of technology adoption, dividing technologies into three major categories based on their impact on the organization and assessing technology relative adoption levels within their ...
This IDC study uses the IDC MarketScape model to provide an assessment of the services providers supporting service life-cycle management processes. This study specifically analyzed these offerings from a manufacturing industry vertical ...
This IDC study is the first of three IDC PlanScape documents that provide recommendations for CIOs as they enhance their organization's measurement maturity. The key performance indicators (KPIs) that the CIO shares should evolve as the ...
This IDC study uncovers lessons learned and best practices in deploying and utilizing digital twins across the digitally transformed organization. This IDC study is not intended to be a comprehensive list of best practices, but rather a ...
This IDC study presents the top 10 predictions and key drivers for the agriculture industry for the next five years. IDC Energy Insights has identified the main drivers that set the context and conditions for designing and executing agriculture ...
This IDC study explores how disruption caused by the pandemic has had profound impacts on the retail industry and the ways that retailers have continued and will continue to respond with major shifts in investment priorities and technology ...
This IDC Financial Insights study developed seven drivers that both CIOs and their business partners should consider over the next five years. The list is not meant to be exhaustive nor is it meant to be final. IDC Financial Insights publishes ...
This IDC study contains IDC analysts' future of work worldwide outlook for 2021.
"The COVID-19 pandemic has accelerated organizations' transition to an agile work environment that provides workers with secure access to corporate resources ...
This IDC study explores the impact that technology will have on customer experience and the future of engagement and empathy between brand and customer.
According to Alan Webber, program vice president, Customer Experience Applications ...
This IDC study presents 10 transformational trends for CMOs and their marketing teams to consider as opportunities for differentiation and competitive advantage. Key themes include AI, empathy and trust, social responsibility, and operational ...
This IDC study presents the worldwide education top 10 predictions for 2021.
"The COVID-19 pandemic has accelerated online learning into full-production digital services, such as personalized student learning journeys, which connect ...
This IDC study provides IDC's 2021 top 10 predictions for future of intelligence trends, encompassing topics of human and machine intelligent gathering, decision making, and knowledge management.
"Predictions in this IDC FutureScape ...
This IDC study contains the IDC Energy Insights analyst team's outlook for the worldwide mining industry for 2021–2026. This outlook is presented through 10 predictions that make up, in IDC Energy Insights' view, the framework for IT and ...
This IDC study presents IDC's future of digital innovation top 10 predictions for 2021.
"Unprecedented would seem to be an inadequate description of the impact on the industry, and the rational for accelerating digital innovation caused ...
This IDC study presents the top 10 predictions for the future of industry ecosystems for the next five years.
"Industry organizations, whether in manufacturing, healthcare, government, retail, or finance, need to expand the capabilities ...
This IDC study explores how hospitality, dining, and travel organizations are responding to the drivers of business and offers guidance on actions to consider.
"The hospitality and travel industries have been thrust into a period of ...